Strengthen your
business with our Product Design Process

Follow our unmatched Product Design Process to build meaningful and user-driven interfaces. It selects a collection of matured techniques and tools capable of skyrocket your product’s usability, efficiency and success.

Get a Project Plan

Know the detailed steps, needed resources;
expected costs and delivery time to build a functional and valuable product.

create an engaging user experience

Follow the necessary steps (from research and ideation to development) to ensure a well-grounded user experience.

Reduce time and costs

Our Product Design Process allows you to plan realistic schedules and avoid redesigning costs.

Increase profitability

Grow revenue and business value with a well-thought-out user experience that increases conversions.

We approach UX/UI Design with a unique process

Our UX/UI Design work follows our unique Product Design Process, in which we take a user-centric approach to the problem and together with a multidisciplinary team create seamless customer experiences.

How we do it

Behind a web or mobile app’s look & feel, there’s way more than just bright and engaging user interfaces. Since UX design is a User-Centered discipline, our UI/UX designers focus on the user’s journey and overall usability.

To deliver a world-class digital product, it’s recommended to conduct user research, create user personas, plan the information architecture, design flows and wireframes, create prototypes and finalize with usability tests. This is why we’ve created the Product Design Process.

By following this process, we can ensure that no steps have been skipped. It lowers the risk of finding usability issues later on during customer’s adoption or rollout phases.

Working Models

At Imaginary Cloud we provide you with flexible solutions to work with our team, depending on your business requirements:

TEAM EXTENSION

By choosing this opinion we provide you with the exact resources that you need and will integrate your technical team to expand your capabilities, being Data Scientists, ML Engineers, Data Engineers and others.

SPECIALIZED SQUADS

With this option we provide you with a complete set of resources to deliver an end to end solution, removing the need to have a technical team or a project management process from your end as we will take care of everything.

MIXED APPROACh

In this tailor made approach, you can define Team Extension resources to help you on one side of the business and a specialized squad to help you on another.

Our answers to your
UX/UI Design questions

Here’s what you need to know to bring extra value to your business:

What is UX/UI Design?

UX Audit questions: get to know all the answers with Imaginary Cloud

Why is UX/UI Design important?

How can a UX/UI Designer help you?

Why is our Product Design Process the most efficient?

How much does it cost to design a product?

Our answers to your
UX/UI Design questions

Here’s what you need to know to bring extra value to your business:

What is UX/UI Design?

UX stands for User Experience, and it focuses on user goals and the product’s function. In other words, it pretends to understand and mapp how the user navigates through a product on a cognitive level. UI stands for User Interface and is concerned with the visual and interactive aspects of the product. It deals with the product’s look and feel, layout, brand guidelines and accessibility. Therefore, UX design is closely related to user research and information architecture, while UI design is related to the graphical layout.

Why is UX/UI Design important?

UX/UI Design allows you to improve your products’ user experience by ensuring that the users’ needs and expectations are met in the best possible way. Having a great product and providing what users are really looking for is a key factor to increase user confidence and engagement.

How can a UX/UI Designer help you?

Our UX/UI Designers are the most reliable professionals to guide you on our Product Design Process and help you get your product off the ground. They work closely with the product owner to guarantee that the business goals are met and make sure none of the key steps are overridden. Understanding the process and the target will ensure your product is user-friendly and functional considering users’ needs and expectations.

Why is our Product Design Process the most efficient?

We developed and perfected our PDP over the years, based on existing techniques and alongside field experience and feedback. It’s focused on providing exceptional UX/UI Design while keeping costs and benefits balanced on a rapid market launch.

How much does it cost to design a product?

Depending on your project needs, consider the average hourly cost of a UX/UI Designer working on your product from 2 weeks to 2 months. In case you need more detailed information, you can reach out to us and we will help you with estimations. Our UX/UI Designers will support you on your journey to success by helping you achieve your business goals through exceptional design.

Let’s design a winning user-centric product?

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Case Study

JingaLife

We designed an amazing mobile app to help Jingalife’s users manage their loved one’s health.

READ CASE STUDY

JingaLife's case study: Imaginary Cloud designed an amazing mobile app to help the company's users manage their loved ones health.

“The agile skills and ability to adapt to a new condition or requirement were impressive. They are an excellent team.”

Jorge Cravidão, Product Manager of JingaLife.

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We are an award-winning company.
 WE already helped more than 300 industry leaders.

Imaginary Cloud is an award-winning company that already helped more than 300 industry leaders.

Building a winning product means having a user centric UX. Download our Free Ebook that explains why you should focus on the user.

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FROM OUR BLOG

Participatory Design: bringing users to the design process

Participatory design is an excellent strategy to implement in usability research. It considers the users' and stakeholders' participation throughout the design process and can result in great benefits, which contribute to the success of a product.